On average it’s estimated that a remarkable 60-80% of a garment’s environmental impact is decided at the design stage, which is the area that includes sourcing and choosing materials.
A fashion concept is the very first step of developing a fashion brand. But what is it? Keep reading for everything you need to know about developing a fashion concept, from where to get inspiration to identifying your target audience and sector.
Learn to define a fashion trend and even predict future ones with our guide. Be ahead of the curve and become an expert in fashion trends by learning to spot them before anyone else does.
